Realizing the profound potential of information and communication technologies in developing country agriculture, the Agriculture and Rural Development Department (ARD) of the World Bank in collaboration with infoDev (part of the World Bank Group) embarked in an effort to explore and capture the expanding knowledge and use of ICT tools in agrarian livelihoods.  In November 2011, the World Bank released an electronic Sourcebook (e-Sourcebook) to initiate further (and better) investment in this sector.  Called “ICT in Agriculture”, the e-Sourcebook provides practitioners within and outside of the World Bank Group with lessons learned, guiding principles, and hundreds of examples and case studies on applying information and communication technologies in poor agriculture.