Infusing Agricultural Extension with Nutrition and Gender-sensitive Messages

Author: Lulu Rodriguez, Lea Peck , 2015

A Needs Assessment Report from a Communications Perspective, based on Field Work in Bangladesh 

Dr. Lulu Rodriguez and Lea Peck of the University of Illinois’ Agricultural Communications Program were asked to join an interdisciplinary team of students, faculty members and staff of two other universities that visited Bangladesh on behalf of the Integrating Gender and Nutrition within Agricultural Services (INGENAES) project. 

INGENAES’ mandate is to assist USAID’s Feed the Future missions to strengthen gender and nutrition integration within agricultural extension and advisory services (EAS). Its stated objectives are (1) to build robust nutrition-oriented institutions, projects and programs capable of assessing and responding to the nutrition needs of farmers and farm families; (2) identify, test the efficacy, and strengthen proven mechanisms for delivering improved EAS to women farmers; (3) disseminate gender-appropriate and nutrition-enhancing technologies and access to inputs to improve women’s agricultural productivity and enhance household nutrition; and (4) apply effective extension approaches and tools to enhance the nutritional status especially of those who reside in rural areas. 

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